Episode 04: Office Manager + Jewelry Designer, Kylie Watts of Watts in Maine


On today’s episode I’m talking to Kylie Watts of Watts In Maine—her line of jewelry inspired by the fishing and lobstering culture of Maine. We talk a lot about the challenges of balancing a growing business on top of her full time job, how she often needs to move slower than she might like—because she just doesn’t have all the time in the world to run the business.


  • Kylie’s website

  • Kylie’s “Fur Baby” Catahoula Leopard Dog keeps her extra busy

  • Her interest in fashion, jewelry led to her first product, a bracelet made from the brass lobster gauge

  • Maine Makers, LL Bean, Seabags, rope bracelets

  • Husband is from Vinalhaven, Maine

  • How Kylie jumped in and started to reach out to stores very early on, starting with K Collete a store she admired in Portland

  • How she’s chosen to focus on the product over trying to make the brand “perfect, and now working to refresh her brand and website and launch ecommerce (in Fall 2016)

  • Launching a lobster gauge style ring in rose gold and silver and a new bracelet—follow Kylie on Instagram to keep updated on her product line

  • On staying close to the way of life in Maine, fishing and lobstering and expanding beyond jewelry into other accessories rooted in the fishing/lobstering industry and Maine aesthetic

  • Kylie’s advice to those who want to start a business on the side is to go with your own gut, and don’t pressure yourself to take on more than you can.  

  • How Kylie’s husband helps her stay centered and grounded when she can’t do everything she might want to be able to do.

  • On how Kylie feels it’s important to be authentic about the effort and challenges that go into the business and how it helps her build close connections with her customers and others in business.

Kylie's Watts in Maine jewelry:

Images: Watts in Maine on Instagram